free marketing workshop
Fuse, in conjunction with Ausmusic and Music SA presented a free Marketing Workshop in February 2007, offering advice and discussion on a range of issues:
- How to sell more CDs and show tickets
- How to become self sufficient musician
- How to apply for assistance through Arts SA Contemporary Music Grant Program, release a CD or prepare for a tour
Over two sessions, participants developed the basis of a professional marketing plan to support their venture.
SESSION TOPICS
'Panel Information Session'
Speakers include:
- Keith Welsh; The Music Network
- John Zucco; The Right Profile
- Danielle O'Donoghue; The Advertiser
- Mel Van Deventer; Nova919
- Elizabeth Reid; MusicSA
'Putting it altogether'
Round table discussions and peer assessment support by Fuse Festival Event Coordinators, Ausmusic and Music SA staff.
VENUE: The Govenor Hindmarsh Hotel Balcony
downloadable resources
As part of the workshop, participants received materials to support their development of a viable and comprehensive marketing plan.
The PDF files below are available for download, for ongoing support of artists.
Copyright Alistair Cranney, Keith Welsh, Becc Bates Feb 2007
FUSE MARKETING BUDGET 1
FUSE MARKETING BUDGET 2
FUSE MARKETING OVERVIEW
